Sam found clarity, confidence, and growth:
”I was afraid I would be stuck with an expensive hobby, instead of growing my wedding planning business to fulltime, to help support my future family.
Without a coach, I was completely confused. The internet has so many different resources and individuals telling you how you should run your biz, but no one giving you a solid answer, or personalized guidance.
Affording a coach in my first year of business was a little scary, but after just a few sessions I was more confident about booking clients, and doing so helped pay for the program. I love how fast the improvements Krista helped me make took hold and made progress.
First we worked through—probably my biggest hurdle—my mindset about my biz. She helped me understand my worth and get comfortable charging for it. We hit every aspect of Willa Weddings, internal and external processes and marketing. No more loneliness, confusion and overthinking. Through coaching I had a guiding hand and resources to use long after. Not a surprise, but Krista was an open book and so very helpful! She even advised on day-to-day client issues, and strategy for marketing at a wedding show.
So much has changed for the better, including my pricing, processes, and website.
Having a seasoned pro to talk through planning and strategy with was a game changer. I have a whole new approach to pricing—to raise prices over time and charge for the scope of work—helping me on my way to earning a full-time salary faster.
While I'm DIYing my website for now, Krista helped me finesse the design as well as my reads-like-a-resume copy into a more genuine expression of myself and my brand. Now I’m ready to continuously improve my little corner of the internet to attract my ideal client. And it’s working! Towards the end of our time together I booked a client at one of my dream venues—in an ideal budget range—happy dance to that!
Krista helped me feel confident in my work and worth as a planner-designer and get out of the comparison trap. I know as long as I keep serving my clients with my best foot forward, the growth will continue. The path is so much clearer following her Ideal Client strategy, along with everything else I learned. Now in my second year, I feel a sense of pride and growth, instead of spinning my wheels. I have a plan to raise praises and best showcase my work.
Do you need Krista? 110% and a thousand times YES!
She is amazing, so kind and sweet. I can say enough great things about her and how she helped my business.”